Trade Promotion

Helping Businesses Navigate UK–Rwanda and Regional Trade

We support companies looking to enter, expand, or trade between Rwanda, the UK, and the wider East African region. Our work focuses on practical guidance, trusted connections, and opportunities that help businesses move with confidence across markets.

What we offer

Market Entry Support

Guidance for companies setting up in Rwanda or exploring opportunities in the UK. This includes regulatory insights, introductions, and an understanding of how each market operates.

Trade Missions & Delegations

We help members join or connect with trade missions between the UK and Rwanda, as well as regional visits across East Africa. These missions create direct access to buyers, investors, and sector partners.

Export Readiness

Support for Rwandan businesses looking to export to the UK, and for British companies exploring the East African Community markets.

Business Matchmaking

Curated introductions to companies, distributors, suppliers, and investors based on member needs. These connections reflect the real business landscape in Kigali and across the region.

Market Insights & Reports

Sector notes and tailored guidance that help members understand opportunities in priority areas such as tourism, ICT, mining, agribusiness, manufacturing, and creative industries.

Why It Matters

How Members Engage

Members can request tailored support, join trade missions, or participate in sector-focused events. We also collaborate closely with the British High Commission, RDB, and other partners to align our work with national and bilateral priorities.

Become a member and engage with a growing network linking Rwanda, the UK, and East Africa.